Игра №228. Март, 18-20

На этой неделе в прокате США три новинки, каждая из которых имеет равные шансы как выстрелить, так и провалиться. Итак, среди трех новых картин экшн «Области тьмы» (2400), комедия «Пол» (2700) и драма «Линкольн для адвоката» (2400).

MTC: 3/18-3/20:

 

Paul & Limitless - $15m

Lincoln Lawyer - $13m

 

RS: PAUL: low double digits, LNLAW: lower double digits, LMTLS: high single digits

 

Hop : Mid 20s

Source Code : High Teens

Diary of A Wimpy Kid 2 : High Teens

Sucker Punch : High 30s

Arthur : High Single Digits

Fandango:

The Lincoln lawyer - 34% (So-So)

Battle: Los Angeles - 13% (Go)

The Adjustment Bureau - 10% (Go)

Rango - 9% (Go)

Limitless - 6% (Go)

 

По Адвокату ожидаемо высокий процент продаж из-за снижения цен на билеты, но всё равно как-то многовато.

Fandango:

The Lincoln lawyer - 34% (So-So)

Battle: Los Angeles - 13% (Go)

The Adjustment Bureau - 10% (Go)

Rango - 9% (Go)

Limitless - 6% (Go)

 

По Адвокату ожидаемо высокий процент продаж из-за снижения цен на билеты, но всё равно как-то многовато.

 

Странно, что Пол в такой заднице. Именно на него по идее должен был быть наибольший ажиотаж в первый день и трэкинг на 15 миллионов вряд ли с пустого места взялся, хоть я столько никак не вижу.

Странно, что Пол в такой заднице. Именно на него по идее должен был быть наибольший ажиотаж в первый день и трэкинг на 15 миллионов вряд ли с пустого места взялся, хоть я столько никак не вижу.

 

Похоже, это один из тех моментов, когда на МTC можно смело закрыть глаза.

Линкольн глядишь так и выстрелит.

я по ходу оптимист - верю в Пола и не верю в Линкольна -)

я по ходу оптимист - верю в Пола и не верю в Линкольна -)

 

Аналогично..

я по ходу оптимист - верю в Пола и не верю в Линкольна -)

 

Там какая-то крупная промо-акция, что билет можно купить за 6 долларов, то есть дешевле обычного, плюс можно получить ещё купон на 5 баксов. Итого билеты по доллару, но киностудия, похоже, будет считать их по полной стоимости в сборах.

Там какая-то крупная промо-акция, что билет можно купить за 6 долларов, то есть дешевле обычного, плюс можно получить ещё купон на 5 баксов. Итого билеты по доллару, но киностудия, похоже, будет считать их по полной стоимости в сборах.

 

Не слишком честно - это раз, и зачем себе устраивать такой геморрой - это два.

The trio of new movies opening at the domestic box office on Friday were in a close race by early evening -- and all competing with holdovers Rango and Battle: Los Angeles.

 

Оbservers couldn't remember a closer race between so many films.

 

Relativity Media's Bradley Cooper starrer Limitless, Lionsgate's Matthew McConaughy legal thriller The Lincoln Lawyer and Universal's sci-fi comedy Paul were on track to gross between $4 million and $5 million on Friday. Lincoln Lawyer and Paul could both see strong late-night business, since they are rated R.

 

Paramount holdover Rango was holding its own against the competition, thanks to scores of kids being out of school for spring break. Ditto for Sony's Battle: Los Angeles.

 

Very early estimates suggest the three new films, along with Battle and Rango, could all end up in the $12 million to $16 million range for the weekend

FRIDAY 8:30 PM UPDATE: Ah, now today's box office has a clear roadwinner: Virgin/Relativity's Limitless starring Bradley Cooper and Robert De Niro will definitely finish #1 with what's looking like $6.5 million. After that, it's a freeway pile-up with Lionsgate's The Lincoln Lawyer*, Paramount's Rango, Working Title/Universal's Paul and Sony Pictures' Battle: Los Angeles all in the $4M-$5M range for 2nd thru 5th place. Refined numbers later tonight with analysis. Again, Top 5 order still murky for the weekend. Meanwhile, Lionsgate at 5 PM PT today told me that just under 200,000 tickets were sold for The Lincoln Lawyer through the Groupon/Fandango discount deal, with only about 19,000 actually redeemed at the box office at that point. "Barely enough to move the needle," the studio is claiming. We'll see.

1. Limitless (Relativity) NEW [2,756 Theaters]

Friday $6M, Estimated Weekend $18M

2. Battle: Los Angeles (Sony Pictures) Week 2 [3,417 Theaters]

Friday $4.5M (-67%), Estimated Weekend $15.5M, Estimated Cume $62M

3. Paul (Working Title/Universal) NEW [2,802 Theaters]

Friday $4.5M, Estimated Weekend $12.5M

4. The Lincoln Lawyer* (Lionsgate) New [2,707 Theaters]

Friday $4.4M, Estimated Weekend $12.5M

5. Rango (Paramount) Week 3 [3,843 Theaters]

Friday $4.1M, Estimated Weekend $16M, Estimated Cume $93M

6. Red Riding Hood (Warner Bros) Week 2 [3,030 Theaters]

Friday $2.4M (-51%), Estimated Weekend $7M, Estimated Cume $25.7M

7. The Adjustment Bureau (MRC/Universal) Week 3 [2,660 Theaters]

Friday $1.7M (-49%), Estimated Weekend $5.7M, Estimated Cume $48.6M

8. Mars Needs Moms (Disney) Week 2 [3,117 Theaters]

Friday $1.5M (-14%), Estimated Weekend $6.5M, Estimated Cume $17M

9. Beastly (CBS Films/Sony) Week 3 [1,810 Theaters]

Friday $1M, Estimated Weekend $3M, Estimated Cume $22M

10. Hall Pass (New Line/Warner Bros) Week 4 [1,905 Theaters]

Friday $825K, Estimated Weekend $2.7M, Estimated Cume $39.7M

Limitless 6,6

Paul 4,4

Friday's top five pics are a bit topsy turvy this week.

New Relativity pic "Limitless" took the top spot with roughly $6.5 million in 2,756 runs. But the other tops films are neck-and-neck in box office estimates.

 

Sony's "Battle: Los Angeles" earned about $4.5 million in 3,417 engagements on Friday, while new Universal pic "Paul" collected about $4.4 million 2,802 runs. Paramount's "Rango" earned an estimated $4.2 mil in 3,843 runs. The new Lionsgate Films pic "The Lincoln Lawyer" earned about $4 million in 2,707 engagements.

 

The rest of the top 10 were clearer.

 

Warner Bros. Pic "Red Riding Hood" took in about $2.4 million in 3,030 runs, while Universal's "The Adjustment Bureau" collected about $1.8 in 2,660 engagements. Disney's 3D pic "Mars Needs Moms" earned around $1.5 million in 3,117 runs. CBS Films pic "Beastly" took in about $1.1 million in 1,810 engagements. Touchstone/Disney 3D pic "Gnomeo and Juliet" finishes in the top 10 with about $654,000 in 1,748 runs

На "Релативити" наверное открывают шампанское.

На "Релативити" наверное открывают шампанское.

 

Да вроде, как бы, предсказуемо

 

Ушастый, притормози

1. Limitless (Relativity) NEW [2,756 Theaters]

Friday $6M, Saturday $7.6M, Weekend $19M

3. Rango (Paramount) Week 3 [3,843 Theaters]

Friday $4.1M, Saturday $6.7M, Weekend $15.5M, Cume $92.7M

2. Battle: Los Angeles (Sony Pictures) Week 2 [3,417 Theaters]

Friday $4.5M, Saturday $6.1M, Weekend $14.5M (-59%), Cume $60.5M

4. The Lincoln Lawyer* (Lionsgate) New [2,707 Theaters]

Friday $4.4M, Saturday $6M, Weekend $13.6M

5. Paul (Working Title/Universal) NEW [2,802 Theaters]

Friday $4.5M, Saturday $5.2M, Weekend $13.2M

6. Red Riding Hood (Warner Bros) Week 2 [3,030 Theaters]

Friday $2.4M (-51%), Saturday $3.1M, Weekend $7.3M, Cume $26M

7. The Adjustment Bureau (MRC/Universal) Week 3 [2,660 Theaters]

Friday $1.7M (-49%), Saturday $2.6M, Weekend $5.9M, Cume $48.8M

8. Mars Needs Moms (Disney) Week 2 [3,117 Theaters]

Friday $1.5M (-14%), Saturday $2.2M, Weekend $5.2M, Cume $15.2M

9. Beastly (CBS Films/Sony) Week 3 [1,810 Theaters]

Friday $1M, Saturday $1.2M, Weekend $3.2M, Cume $22.1M

10. Hall Pass (New Line/Warner Bros) Week 4 [1,905 Theaters]

Friday $825K, Saturday $1.1M, Weekend $2.7M, Cume $39.9M

Ушастик затащит партию по любому

Ушастик затащит партию по любому

 

Линкольн даёт мне определённые надежды, очень солидный прирост. Похоже со своими купонами народ полез именно в субботу.

Limitless 19

Rango 15,32

Riding Hood 7,26

Mars 5,32

Hall Pass 2,6

1 N Limitless Rela. $18,907,302 - 2,756 - $6,860 $18,907,302 $27 1

2 2 Rango Par. $15,076,575 -33.3% 3,843 -80 $3,923 $92,338,691 $135 3

3 1 Battle: Los Angeles Sony $14,538,429 -59.1% 3,417 - $4,255 $60,540,135 $70 2

4 N The Lincoln Lawyer LGF $13,206,453 - 2,707 - $4,879 $13,206,453 $40 1

5 N Paul Uni. $13,043,310 - 2,802 - $4,655 $13,043,310 $40 1

6 3 Red Riding Hood WB $7,188,131 -48.7% 3,030 - $2,372 $25,895,514 $42 2

7 4 The Adjustment Bureau Uni. $5,772,510 -50.2% 2,660 -187 $2,170 $48,619,550 $62 3

8 5 Mars Needs Moms BV $5,316,620 -23.1% 3,117 - $1,706 $15,400,434 $150 2

9 6 Beastly CBS $3,198,478 -36.3% 1,810 -149 $1,767 $22,183,943 $17 3

10 7 Hall Pass WB (NL) $2,568,334 -48.7% 1,905 -650 $1,348 $39,557,940 $36 4

Крейг поздравляю, игра не такая уж и простая была.

Поздравляю нашего Ушастего друга с победой, да какой победой в юбилейной сотой для него игре.

 

З.Ы. Как и обещал я перекрол топ-3.

Опа, я пятый. Неожиданно. Крейг с победой.